How to Launch a Successful PR Campaign
One thing we know as a constant as a PR professional, there are always surprises around the corner. However, one thing we can maintain control over - planning and executing campaigns. When done effectively, campaign planning can allow you to create memorable, even award-winning, campaigns for brands in almost any sector.
- How to customize your campaign depending on the project, client, or industry
- How to properly set up KPIs and tie success back to the campaign
- The ideal timing for executing a campaign
- Unique use cases with notable brands