The Big Solar Power Leap - How the Media is fueling the rise of Solar

Thursday, October 13, 2022
at 10 AM CET

About the webinar

Welcome to an insightful overview of our latest industry report, tackling one of the most pressing issues of our time…

Fueled by the climate crisis and rising energy prices, the conversation about sustainable energy production is gaining momentum and commanding attention. With many of the fossil-free alternatives facing fierce criticism about efficiency, reliability and longevity, Solar power is becoming one of the most talked-about topics in the world of renewables.
Just 6 months into 2022, solar power had generated more mentions than throughout the whole of 2020. What does this unprecedented level of interest mean? The time for solar is now.

Our pioneering Solar Power Leap report dives into the narratives used by a variety of outlets and channels, providing a concrete understanding of how the media has contributed to the timely rise of solar:
  • Narratives that highlight the benefits and advantages of solar power
  • External factors that influence people, companies, or countries to embrace solar

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Featured Speakers

Moa Johansson

Analyst, Meltwater
Moa Johansson is a Senior Media Analyst, who is currently based at Meltwater's Gothenburg Office, Sweden. She has been working for Meltwater over a year now. Before joining Meltwater, she attained Bachelor in Advertising and PR.