You're invited to our Webinar
When it comes to the critical conversations in any business, money talks and even the best in the PR industry need to demonstrate how they amplify returns. It isn’t always easy considering PR pros are now intimately involved in so many facets of business - and face 2 common realities that often get in the way:
1. The ever-increasing necessity (and expectation) to link all activities to the organization’s bottom line.
2. The ongoing struggle to do this.
But data holds the answers. That’s why prioritizing measurement is key to effectively demonstrating the impact of your work in the changing PR landscape.
Top PR teams know how to impact the bottom line
In light of this, we’ve invited Nadav Avidan, Director of Brand & Communications (North America) at AppsFlyer to join our team in tackling how each of us can amplify the brands we work with - and demonstrate real business results. Join us for an exclusive Meltwater webinar, where we’ll explore practical changes that you can make to showcase value, immediately.
What to expect
We’ll dig deeply into some of the game-changing tools and under-the-radar metrics, beyond sales, that move the business needle. Oftentimes, the path to the best answers is asking the right questions – and we’ll get into that, too. Plus, we’ll explore use cases that demonstrate how this works in daily PR and use our interactive webinar platform to get your most burning questions answered.
When: Friday, May 27th
Where: Online
RSVP to secure your place.