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Reputational prestige is perhaps a university's most competitive asset, often overshadowing the quality of the education itself at times. And in a world where online conversations are seemingly constant and new avenues of digital transformation are popping up left and right, effective, 360-degree reputation management is becoming more important than ever.
Join us on Wednesday, August 24th, as we discuss the top reputation management realities that higher education institutions now face with Convince & Convert’s Zontee Hou - Director of Strategy and adjunct professor in the City College of New York’s graduate communications program.
A few among many topics we’ll be covering in this upcoming webinar are:
- How staying on top of ratings and reviews are no longer a choice but a requirement
- Why and how higher ed institutions should be responding to online comments
- How social listening is becoming more complex than ever before
- The importance of showcasing your students’ stories in their own words