Digital 2026: What’s Changed, What Hasn’t, and What Matters Most

Thursday, December 4th, 2025
at 8 AM PST /11 AM EST

Digital 2026: What’s Changed, What Hasn’t, and What Matters Most for Marketers

In 2026, marketers need to recalibrate their strategies — not rebuild them. Step back from the data noise with this webinar focused on the must-know shifts and the enduring fundamentals. Join Meltwater and Simon Kemp, founder of Kepios and the author of the Digital 2026: Global Overview Report, for a discussion that will cure marketing trend hype overload, not add to it.

We’ll explore:

  • The biggest shifts in digital behavior, like the 1 billion people now using standalone generative AI tools every month
  • The lasting macrotrends, like search’s dominance, with 32% of internet users aged 16 and older using it to discover new brands, products, and services
  • A recalibration framework, with suggestions for rebalancing, rethinking, and remeasuring strategies

Register now to secure your spot.

Fill Out The Form Below To Register

Simon Kemp

Kepios | Founder

Upali Dasgupta

Meltwater | Marketing Director

Digital 2026: Global Overview Report

Check out the full report ahead of the discussion and get your questions ready for Simon and Upali.

Analyst’s Article: Digital 2026

Learn more about this year’s biggest digital behavior shifts and trends in this comprehensive analysis article on the Digital 2026: Global Overview Report.