Webinar: Building Engaged Communities on Social Media

Thursday, July 29, 2021
at 11 AM PT / 2 PM ET

The digital world accelerated rapidly as Covid-19 forced people to distance themselves from one another. The human desire for safety, community, and connection reached an all-time high. With limited in-person contact, everyone turned to social media and digital forums for greater connection. As a result, social media users grew more than 10% from 2019. Smaller, more niche online communities evolved at an increased rate.

Communities, whether online or in-person, make us feel part of something. The intimacy of a smaller setting allows us to share more openly and authentically. For brands, communities are also big business opportunities. They drive personal relationships, loyalty, and even sales. Brands can use these forums as a sounding board to connect with their audiences, creating a constant feedback loop.

In this webinar, you’ll uncover:

  • How to find your ideal community
  • How to create loyalty and trust
  • Tips for knowing the right content to share with your audience
  • What community building will look like in a post-covid world

Engage with communities by sharing valuable content, launching personalized campaigns, establishing authority by answering questions, and partnering with relevant influencers who generate loyal followings around specific topics of interest.

Register now for our 2 part Webinar & Masterclass series!

Fill Out The Form Below To Register

Featured Speaker

Ra─ôsa Waldon

Director of Digital Communities, Multiplying Good
Hailing from Baltimore, MD., Raesa Waldon came from humble beginnings. Today you can find her digitally leading a national nonprofit brand along with 11 regions; strategically and tactically building online community and elevating the online footprint of the organization. When Raesa is not executing in this realm, you can see her operating as an identity enhancer. Creatively expanding her upscale boutique consulting firm, she works with top-tier executives to refine their cyber imprint, implement best practices for digital management, build strategic partnerships and streamline internal processes to increase efficiency in their business models.

Featured Resources

Whether it’s in your local community or an online social community coming together, building and strengthening connections with others has become a crucial part of driving business success today.

What exactly are “micro-communities” and why is understanding them one of the most important assets for marketers today? During this webinar you'll learn everything you need to know about integrating micro-communities into your marketing strategy.